Bill McBride Subaru

5101 US Ave ,
Directions Plattsburgh, NY 12901

  • Sales: (877) 201-5182
  • Service: (888) 884-4843
  • Parts: (888) 586-6751

Family owned and operated since 1970


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

More info

Subaru Loves the Earth

More info

Subaru Loves Learning

More info

Subaru Loves to Help

More info

Subaru Loves to Care

More info


Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Bill McBride Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Elmore SPCA
Baily Ave Elementary School

Subaru Love Promise Heart

Love Promise Stories from Bill McBride Subaru

For the Love of Animals  –  Christy P

For the Love of Animals

Bill McBride Subaru believes in the importance of community and remains diligent in being an active supporter of our local charities within the Plattsburgh community. For this year “Share the Love” Event, we chose an organization that is close to our hearts. The Elmore SPCA is a non-profit organization and no kill animal shelter. Their mission is to provide shelter and comfort to animals in need that are on the path to finding loving lifetime homes. In order to provide these animals with loving and quality care, the Elmore SPCA relies on donations from the community and local businesses. That is why it was such an honor for Bill McBride Subaru to nominate them as our local charity. The donation presentation was held on May 7, 2016 from 11:00 AM – 2:00 PM in which a check for $2,316.00 was presented to the Board President, Laurie Parsons by Subaru District Sales Manager, Annie Robillard - Esposito and Bill McBride Subaru Dealer Principal, Brian McBride. Pet Adoptions were available to the public and it was a great opportunity to raise awareness of the Elmore SPCA’s mission to the community and to the animals that they shelter. We are very proud to have chosen such a deserving organization and we look forward to continuing our unwavering support to Elmore SPCA. We would like to thank Subaru, Elmore SPCA, and their volunteers for the opportunity to help “Share the Love”.

A BRZ for Nathan  –  Jenna W

A BRZ for Nathan

We at Bill McBride Subaru always strive to be an active and influential part of the Plattsburgh community. Being able to give back to the community has been very important to us throughout the years. In March 2013, Saranac High School Student, Nathan W., was diagnosed with Ewing's Sarcoma at the age of 17. Ewing's Sarcoma is a rare form of bone cancer that effects children and adolescents. Nathan dreamt of owning a Subaru BRZ, which came true in April 2013 when Nate took delivery of a brand new blue 2013 BRZ. Almost a year later, we were contacted by Make-A-Wish in Albany, NY and thought this would be the perfect fit for Nathan. With his health slowly deteriorating, Make-A-Wish granted Nathan his wish to customize his new BRZ and we helped make this dream come true. Dealer Principal Brian McBride, Service Director Casey Coburn and Subaru Trained and Certified Technician Nick LaGoy and other local partners, working after-hours, transformed Nathan's BRZ into something truly unique and special. A few weeks later, a white stretch limousine brought Nathan to our store where he was presented with his customized BRZ. Nathan went on to enjoy his BRZ immensely and was ever so thankful. Sadly, he lost his battle with cancer in July 2014. A true fighter until the end! We're proud to have supported Nathan and Make-A-Wish.